Case Studies

Our case studies highlight how we build brand, marketing and commercial strategies for premium lifestyle brands to deliver impact in the Chinese market. 
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Amplifying cultural relevance in China & Japan

A multi-layered approach solidifies NBA 2K26's status as a central pillar of modern basketball culture across Asia.

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Reimagining cognac strategy across Asia 

Hot Pot was tasked with identifying priority Asian markets and building localised positioning to ensure Campari’s brands could successfully compete against both cognac giants and the rising popularity of single malt whiskies.

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A successful China launch for luxury skincare

Noble Panacea engaged Hot Pot for their end-to-end 2024 domestic China launch. 

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A powerful market entry and launch

Rapha engaged Hot Pot for their end-to-end 2024 China launch, starting with our China Blueprint to set a north star for China success.

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Transforming a global icon for China

Hot Pot was tasked with leading the brand repositioning. La Perla needed to look and act like an inspirational brand that celebrates all aspects of womanhood and justified its rightful place among the world’s iconic luxury brands.

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Helping the Goose to fly

Hot Pot delivered the ‘从加拿大到中国’ campaign, focused on connecting consumers in China with the elements of the brand and product that had proven popular with their counterparts overseas; the heritage of the brand, the craftsmanship of the product and the sense of adventure.