China Spotlight

The Hot Pot team share key consumer, branding and ecommerce updates from the world’s most dynamic economy

Jonathan Smith 16 May 2025

Why Every Global Brand Should Rethink Its China Strategy – Now

China is hard. That’s the truth too many brands learn too late. It’s not just another big...
Strategy Insights Ecommerce View post - Why Every Global Brand Should Rethink Its China Strategy – Now
china fitness woman running
Jonathan Smith 22 April 2025

Why China is the Best Long-Term Bet for Fitness Brands

The global fitness and athleisure market is dynamic, but one region stands out as a beacon of...
Fitness & Wellbeing Insights Sports & Outdoor View post - Why China is the Best Long-Term Bet for Fitness Brands
china trade partners tps
Adam Sandzer 14 April 2025

5 Ways Trade Partners (TPs) Can Boost or Ruin Your Brand in China

For global brands entering the Chinese market, working with a trade partner (TP) is often a...
Strategy Insights Ecommerce View post - 5 Ways Trade Partners (TPs) Can Boost or Ruin Your Brand in China
Lu Zhao 28 March 2025

Know Your Chinese Audience: How to Develop Target Consumer Profiles

Understanding your target audience is the foundation of any successful brand strategy—but in...
Strategy Sports & Outdoor Social Media Athleisure View post - Know Your Chinese Audience: How to Develop Target Consumer Profiles
athleisure china 2025
Adam Sandzer 14 March 2025

What’s Next for Athleisure? Key Trends to Watch in 2025

Athleisure continues to thrive in China, blending fashion, function and everyday comfort. In...
Fitness & Wellbeing Fashion Sports & Outdoor Athleisure View post - What’s Next for Athleisure? Key Trends to Watch in 2025
Lu Zhao 28 February 2025

Understanding the Critical Task of Localising Visuals for China

Successfully localising your visuals is essential when establishing your brand in...
Strategy View post - Understanding the Critical Task of Localising Visuals for China
Lu Zhao 18 February 2025

3 Key Takeaways of the Athleisure Boom in China in 2024

In 2024, net sales of athleisure wear across China’s three major ecommerce platforms—Tmall,...
Fitness & Wellbeing Fashion Sports & Outdoor Athleisure View post - 3 Key Takeaways of the Athleisure Boom in China in 2024
china e-commerce warehouse
Adam Sandzer 24 January 2025

The Hidden Costs of China's Ecommerce Boom: Cancellations and Returns

Coupons? Pay Later? Chinese ecommerce platforms have been encouraging customers to make...
Insights Ecommerce View post - The Hidden Costs of China's Ecommerce Boom: Cancellations and Returns
Lu Zhao 10 January 2025

From Comfort to Style: How Sweatpants Dominate China’s Athleisure Trends

According to Hot Pot China’s Ecommerce Data Tracker, sweatpants (25%) represented the largest...
Fitness & Wellbeing Fashion Athleisure View post - From Comfort to Style: How Sweatpants Dominate China’s Athleisure Trends